The 2014 Sydney Symphony Orchestra Piano Sales Event


13, 14 & 15 June 2014 – Sydney.

Welcome! This year marks our largest ever sale of pianos from a collection of the world’s finest.


It is a pleasure for us to show you our wonderful range of pianos and to guide you through the various levels of new and preloved pianos. Each piano represents a story and we take great pride and pleasure in finding the right piano for you.


The best way to experience the weekend is to join us in our Willoughby showroom.


Experience Our Showroom


Our sales event runs for 3 days only – Friday 13th to Sunday 15th June.


Appointments are required for Friday & Saturday.  Make your booking by phoning (02) 9958 9800 


Walk-ins are welcome on Sunday from 10am to 4pm.


During your appointment we will assist you in discovering a wonderful range of new and preloved pianos with ‘that’ special piano waiting for all ages and stages.


Theme & Variations - SSO - 2014 Sale Prize

This sales event includes the opportunity of a lifetime – the chance to travel to Hamburg, Germany to make a selection in the Steinway factory!  Invest in a Steinway Model A, B, C, or D grand piano at this sales event to enter the draw!  


Special Opportunity

Steinway & Sons represents the best piano in the world setting a standard of excellence. This can be also found in its family of Steinway designed pianos within the Boston and Essex range.

Theme & Variations offer a wide selection of pianos and you are welcome to come in and try all our pianos.

Used upright pianos start from $3,000, and used grand pianos start from an incredible $7,000. Allow yourself the opportunity to mingle and discover their story.


Exclusive Opportunity

Two extremely rare, limited edition masterpieces will be making their journey to the Theme & Variations showroom in Willoughby for the 2014 Sydney Symphony Orchestra Piano Sale.


125th Anniversary Limited Edition Steinway Model A by Count Goertz125th Anniversary Limited Edition Steinway Model A by Count Goertz.

It is the very first of its kind to be made available for sale, and only 125 exist worldwide. On the 125th anniversary of the foundation of the Steinway & Sons factory in Hamburg, Count Albrecht von Goertz (creator of the BMW 507 sports car), designed this special piece. The piano features his characteristic sleek lines – contrasting satin and highly polished surfaces to create an elegant, sensual and timeless design.



Louis XV Model O by Steinway & SonsLouis XV Model O by Steinway & Sons. 

This highly ornamental and unique masterpiece was handcrafted in 1982 and delivered to Australia in 1983. It captures the essence and elegance of 18th Century France with its delicate, detailed hand carvings. This 180cm long and 146.5cm wide Model O has a sound that is particularly warm and rich for a grand piano that is under 6 feet in length. Come and see this exquisite masterpiece in our showroom.




Nyree, Ara and the team look forward to welcoming you into our showroom during this exclusive 3-day event.


For a personalised experience please call (02) 9958 9800 or email

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451 Willoughby Road
Willoughby NSW 2068

QLD - Service Centre

28 Ross Street
Newstead QLD 4006